Many home sellers have a perception of the way a property is sold. That perception often overweights the importance of marketing. While marketing plays a role, pricing a property correctly is the most important factor in a successful sale. The right price will overcome poor marketing, however, even great marketing will never overcome the wrong […]
As a real estate agent you must realize that you are building a business and to be successful you need a good plan. However, even with a great plan, you’ll need to know that there will be many setbacks as you learn how to be successful and you should not use those challenges as a […]
Too many real estate agents expect their company, broker, manager or even mentor to make everything better for them. The simple fact is that even when people have your best intentions in mind, admit a simple fact: Nobody’s Coming For You! It’s critical that you immediately become a better student of how the business really […]
When the Internet Aged arrive, birth was given to a new world of the wannabe real estate gurus who began convincing the everyday working real estate agent that they had the easy path to riches. Instead they drown them in mostly useless Internet buyer inquiries instead of teaching them how to begin the proper prospecting […]
Once you build a profitable real estate business, it’s important to pay yourself an owner’s dividend first. However, it’s just as critical to not waste the rest of the profit on frivolous ideas or shiny objects. It’s paramount that you reinvest into the “golden goose” or most profitable activity that’s driving your growth if you […]
Once you build a successful real estate business based on a strategic approach, it’s critical to not get fooled by a “set-it-and-forget-it” attitude. It’s critical to subscribe to the Japanese business philosophy of kaizen or continuous improvement. When you constantly work on bettering your business, you begin to bullet-proof it against all external changes that […]
Too many real estate agents get overly excited when they put a deal under contract only to dump their client onto the closing department and ignore that their client needs them now more than ever before. The most important stage of a real estate transaction is the closing process. So, pay close attention to your […]
When you are writing an offer on behalf of your buyer or accepting an offer on behalf of your seller, be sure to write or accept dates that are realistic and will be met without the need for unnecessary timeline extensions. Be diligent especially when it comes to keeping good records of all significant communications […]
A real estate closing process is a complicated orchestration of many critical dates, deadlines, and third parties, such as home inspectors, mortgage brokers, and attorneys. Therefore, it’s more often than not something goes wrong. Therefore, as the orchestra leader, you must anticipate what could go wrong and be out in front of offering solutions to […]
As you switch from a sales brain to an administrative brain you must also get help from detail-oriented people. However, do not run away from your responsibility to be the leader and explain the closing process to your client while also stepping in to handle any closing issues that threaten the sale. GRAB OUR FREE […]
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